Universal Music Group (UMG) and AI audio company ElevenLabs announced a partnership to jointly develop a new AI creation platform. The platform, currently unnamed, will be built based on licensed music from UMG artists who choose to participate. [1]
This collaboration marks further integration between major music rights holders and AI technology companies. UMG, as one of the world's three major record labels, owns a large number of well-known musicians; ElevenLabs is renowned for its generative voice and sound effects technology. Both parties aim to explore compliant applications of AI in music creation. [1]
According to Engadget, the platform will use licensed tracks from UMG artists to train and generate content, and only artists who explicitly agree to participate will contribute their music. This avoids copyright disputes while providing artists with new creative tools and revenue opportunities. [1]
Currently, details such as the official name, functionality, launch date, and pricing of the platform have not been announced. However, UMG emphasized that the platform will be developed around the core principles of 'licensing and artist choice', attempting to strike a balance between copyright protection and embracing AI. [1]